Kolkata : Domino's
Pizza - India's largest pizza chain, announced the launch of 20-minutes
delivery across 20 zones. The brand is positioned to provide its consumers with
a great pizza-eating experience. To achieve this, it has constantly focused on
multiple aspects, such as product innovation, taste, pricing, and guest
service. The brand earlier pioneered 30-minutes delivery and established itself
as a market leader in the QSR sector. The unparalleled 20-minutes delivery
announcement that underlines Domino's delivery prowess is a benchmark
proposition revolutionizing the QSR sector.
Domino's India 20-minutes
delivery is being driven by enhancing and optimizing in-store process
improvements, dynamic resource planning, technology upgradation and
interventions for improved operational efficiencies, and expanding stores
within the vicinity. These steps help the brand optimize the overall timing of
the entire process, ensuring the delivery of hotter,fresher and tastier pizza
in 20 minutes without compromising the food quality and the safety &
well–being of its delivery riders.
Sharing
his views on the launch of 20-minute delivery, Sameer Khetarpal, Chief
Executive Officer & Managing Director, Jubilant FoodWorks Limited, said, "We at Domino's are
committed to providing the best pizza-eating experience to our consumers, and
the 20-minutes delivery promise is a big step in that direction. With this
initiative, customers will now get hotter, fresher and tastier pizzas from 100s
of Domino's stores across India. This has been made possible through a
three-pronged approach using analytics, insights and technology to give
customers higher service levels across multiple pin codes in India, wherein
service and quality are the number 1 priority. In our endeavour to raise our
service levels, we are clear that we will do so without compromising our
riders' safety.”
The 20-minute delivery has been introduced in 20 zones across 14 cities in India.
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